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ad Scientiam

2013

Logo and animated explainer video for a medical startup

tl;dr

I helped this young healthtech startup to create their logo and explainer animation video to precisely frame their mission statement and value proposition. They are now successfully incubated at the ICM, the paris based international brain and spinal cord research center.

my contribution

Ad Scientiam was at the time composed of 4 members: a doctor, a coder, a designer and the CEO. They had many ideas and each one had a way of explaining the project. My first contribution was to help them frame a clear mission statement and concise value proposition. I then tried in a two week timeframe to create a logo and an explainer animation so that they could quickly start meeting potential investors but also talk to medical practitioner and researchers to test their idea.